Social media marketing expert in Delhi · Updated November 2026
Instagram, Facebook and LinkedIn content that brings enquiries, not just likes. Every post is planned, designed and reported by one social media marketing expert, with DMs and WhatsApp taps counted as leads.
Brands I've designed for
Some of these were designed directly for the brand and some through the agencies I’ve worked with.
Why social media, now
Good SMM services in Delhi start from where your buyers spend their time. In India that’s increasingly Instagram and Reels, and it’s where they find new products and local businesses before they ever search.
Active social media user identities in October 2025. Source: DataReportal, Digital 2026 India.
Up 89.5 million (+22.9%) in a year, the fastest growth of any platform. Source: DataReportal, late 2025.
Of 4,000+ Indians surveyed by Ipsos in a Meta-commissioned study. Source: t2 Online, June 2026.
In the same Meta-commissioned Ipsos survey; 66% said Reels shape what they consider buying.
Likes vs leads
Most social media reports celebrate followers, likes and reach. None of those pay the rent. What matters is how many people visited your profile, tapped your link, sent a DM or messaged you on WhatsApp, and how many of them booked.
So that’s what I plan for and what I report on, every month, on one page.
Common gaps
These come up in almost every profile I audit. Each one is fixable within the first month.
Posting whatever comes to mind that day, with no link between posts, offers and the time of year.
Different fonts, colours and styles in every post, so people don't recognise your brand as they scroll.
Only static posts, while Reels are where most people in India now discover new products and businesses.
Posts that don't tell people what to do: book, call, DM or tap the WhatsApp button.
Messages answered hours or days later, by which time the customer has asked someone else.
No way of knowing which posts brought enquiries, so the budget and effort never improve.
Services
Four services that work together. Most businesses start with management and add Reels, LinkedIn or creators once the basics are working.
A full month of on-brand posts, planned, designed, published and replied to, with DMs handed to you or your WhatsApp.
Founder and company profiles that win trust with B2B buyers. LinkedIn has 170 million members in India, up 21.4% in a year.
Short videos made for discovery, not just views: scripts, editing, captions and covers in your brand style.
Micro-creators in Delhi NCR who speak to your buyers, with long-term partnerships and clear #ad disclosure.
LinkedIn marketing
LinkedIn is where B2B buyers check you out before they reply. I help founders and companies post consistently: a profile that explains clearly what you do, a weekly rhythm of posts, carousels and articles written in your voice, and a simple routine for comments and connection requests that turns attention into conversations.
Need faster reach to specific job titles? Pair it with LinkedIn Ads.
170MLinkedIn members in India (DataReportal, Digital 2026)
Best for: founders, consultants, CA firms, B2B services and companies that are hiring.
Platform guide
You don’t need to be everywhere. For most local businesses in Delhi, Instagram is the place to start, then one more platform where your buyers already spend time. B2B firms are the exception: LinkedIn comes first.
The chart shows how many people each platform’s ads can reach in India, and the grid shows the mix I usually recommend by type of business.
| Business | YouTube | Google Profile | ||||
|---|---|---|---|---|---|---|
| Clinics & diagnostics | Start here | – | – | Add later | Start here | – |
| Restaurants & cafés | Start here | Add later | – | – | – | – |
| Schools & coaching | Start here | Start here | – | Add later | – | – |
| Salons & wellness | Start here | – | – | – | – | Add later |
| E-commerce & D2C | Start here | – | – | Add later | – | – |
| B2B, CA firms & consultants | – | – | Start here | Add later | – | – |
Start hereAdd later
Content system
Every month is planned around five content pillars, so your feed mixes useful, trustworthy and selling posts instead of offers every day. A typical month is 12 posts and 4 Reels, colour-coded by pillar and sent to you for approval before anything goes live.
Creative portfolio
A selection from 100+ social and campaign creatives for 20+ brands in 12 industries. Filter by industry to see work close to yours.
Reels & short-form video
In a Meta-commissioned Ipsos survey, 81% of Indians said they discover products through Reels, and 47% said Reels affect what they buy. For a local business, that makes Reels the cheapest way to be found by people who don’t follow you yet.
My Reels video production covers the idea, script and shot list, editing, captions and cover, so you only need to film a few clips on your phone, or I can plan a shoot day.
From follower to customer
This is what most social media pages leave out. A post only matters if it leads somewhere, so I connect your content to a small ad budget, your profile, and an instant reply on WhatsApp.
The best posts get a small boost through Meta ads, the way most of Meta’s advertisers in India do: 92% of them are small and medium businesses (FICCI-EY). And with 91% of online adults in India chatting with businesses every week (Kantar 2025, cited by Meta), WhatsApp is where the enquiry happens.
Influencer marketing
Instagram is the main influencer channel for 93.1% of brands in India, and 62% of brand professionals say long-term creator partnerships beat one-off campaigns on return (Kofluence, Decoding Influence 2026).
For influencer marketing in Delhi, I start small: micro-creators in the localities your customers live in, partnerships that run for months rather than one post, and clear #ad disclosure under ASCI rules. Smaller creators also tend to get more engagement for far less money.
How it works
Five steps, with your approval before anything is published and a one-page report every month.
I review your profiles, content and competitors and send three changes that would bring more enquiries.
Platforms, content pillars and a monthly calendar built around your offers and the dates that matter.
Posts, Reels and captions designed in your brand style and sent to you for approval.
Scheduled publishing, comment replies and DMs handed to you or your WhatsApp.
One page: profile visits, link clicks, DMs, enquiries and bookings, plus next month's plan.
Pricing
Three starting packages, plus GST. Every plan starts with a free audit and a written scope. Any ad spend for boosting posts is paid directly to Meta from your own account.
12 posts a month on one platform, with captions, scheduling and a monthly report.
12 posts and 4 Reels a month on two platforms, with comment and DM replies.
Everything in Growth, plus LinkedIn and management of small ad boosts on Meta.
Why work with me
A social media marketing agency in Delhi can suit brands that need a big team. For most small businesses, what matters is who plans the content, how good it looks and whether it brings enquiries.
| What matters | Best fit for small businesses Aniket Gupta Freelance social media marketer | Social media agency Agency team | In-house intern Learning on the job |
|---|---|---|---|
| Who plans and designs | Me, directly | A team you rarely meet | Learning on the job |
| Design quality | 100+ creatives for 20+ brands | Varies | Templates |
| Links to ads and WhatsApp | Built in | Often separate teams | Rarely |
| Reporting | Enquiries and leads | Followers and reach | Ad hoc |
A general comparison of approaches, not of any named company.
Get a free social media auditClient reviews
Reviews from my Google Business Profiles, rated 4.7★ for branding and design and 4.9★ for SEO and development.
“From logo to social media creatives, everything Aniket designed looked super professional. Fast turnaround too!”
“Aniket Gupta's graphic design work is truly exceptional. His creativity knows no bounds, and he crafts designs that not only meet but exceed expectations. From logo designs to intricate visual layouts, Aniket's skills are unparalleled.”
“Aniket Gupta A Person I met when my business was suffering a lot (In the Pandemic days) and Now when my business is at boom. I rank on every keyword related to Watersports. All Thanks to Aniket Whose surely The Best SEO Expert in Delhi NCR. Strongly Recommend!”
FAQ
Still have a question? Call +91 93545 74690, message me on WhatsApp or email aniketranks@gmail.com.
Social media marketing cost in Delhi depends on how many platforms, posts and Reels you need. My packages start at ₹8,999 a month for 12 posts on one platform, ₹15,999 for 12 posts and 4 Reels on two platforms, and ₹24,999 for the Pro plan with LinkedIn and ad boosts, all plus GST. Any ad spend is paid directly to Meta.
Most local businesses should start with Instagram, plus Facebook or Google Business Profile posts depending on who their customers are. B2B firms, CA firms and consultants usually start with LinkedIn. The free audit tells you which mix fits your business.
For most small businesses, 12 posts and 4 Reels a month is enough to stay visible and consistent. Posting more matters less than posting well, with a clear next step in every post.
Either works. Most clients film short clips on their phone from a shot list I send, and I handle the editing, captions and covers. For bigger launches I can plan a shoot day.
I write the captions and design every post. You see the full month’s calendar before anything is published and can ask for changes.
Consistent posting usually shows more profile visits and DMs within the first one to two months. Adding small ad boosts to the best posts speeds this up, and every enquiry is tracked in the monthly report.
Yes. Replies to comments and DMs are part of page management, within working hours. Real enquiries are passed to you on WhatsApp with the person’s details so you can close them quickly.
Yes. We start with a short call and your past posts or notes, then I draft posts in your voice for your approval. You stay in control of everything published under your name.
Yes. Meta ads are part of my paid advertising service, and the Pro plan includes managing small boosts for your best posts. Ad spend is always paid from your own account.
Yes. I offer SMM services in Delhi NCR, including Delhi, Noida, Gurugram, Ghaziabad and Faridabad, and work with clients across India, the UAE and the US.
Sources
Every statistic on this page comes from the sources below, checked in November 2026. Platform figures are ad-reach estimates, and none of the figures are my own client results.
Free social media audit
I'll review your profiles and send three changes that would bring more enquiries, whether or not we work together. Prefer WhatsApp? Message +91 93545 74690.
Page management
Your Instagram and Facebook pages, run for you every month
I plan, design, post and reply, so your pages stay active and bring enquiries without taking up your time. Each month starts with a content plan built around your offers and customers’ questions; posts and Reels are designed in your brand; and comments and DMs are answered quickly, with real enquiries passed to you on WhatsApp.
With around 500 million social media users in India, a quiet page is a missed shop window.
500Msocial media user identities in India (DataReportal, Digital 2026)
Best for: local businesses, clinics, salons, restaurants and D2C brands that want steady posting without hiring in-house.