Skip to content
Get a free consultation

About me

Hi, I'm Aniket Gupta. I help good businesses get found online

I’m a digital marketer and consultant who has spent more than seven years on SEO, websites, branding and paid ads. I set up on my own in December 2019, and I still plan and check every project myself.

7+ yrsin digital marketing
Since 2019running my own practice
110+businesses worked with
3countries: India, the UAE and the US
Aniket Gupta, digital marketing expert and consultant
Aniket GuptaDigital Marketing Expert & Consultant

My story

Why I started working directly with business owners

I started out more than seven years ago doing SEO, websites and design, a lot of it through agencies. That’s how, early on, I found myself designing for national brands like Hankook, Gold’s Gym and Shapoorji Pallonji.

The agency years taught me a lot, but they also showed me the gap between the person doing the work and the person paying for it. On 7 December 2019 I set up on my own, with one simple aim: give small and growing businesses the kind of marketing larger companies pay agencies for, without the layers in between.

A few months later the pandemic arrived. Some of my earliest clients came to me when their bookings had almost stopped, and staying with them through that period taught me more than any course. Explore Watersports in Goa was one of them, and it now ranks for the main searches in its niche.

Today I work with businesses in India, the UAE and the US. I still speak to every client myself, and a small team of designers and developers helps me on the bigger builds.

  • Started 7+ years ago
  • Independent since 7 Dec 2019
  • SEO & growth strategy
  • Websites & branding
  • AI-powered marketing

My journey

Seven years, four chapters

How the work has grown from design and SEO projects to complete marketing for businesses in three countries.

  1. 01 · The early years

    Learning on real projects

    SEO, websites and design work, much of it for agencies and national brands, which taught me how big companies plan and measure marketing.

  2. 02 · Dec 2019

    Going independent

    I set up my own practice to work directly with business owners, with no account managers between us.

  3. 03 · 2020–21

    Through the pandemic

    I kept clients' SEO going through the slow months, so their websites were ready when customers came back.

  4. 04 · Today

    Three countries, 110+ clients

    SEO, websites, branding, ads and AI-powered marketing for businesses in India, the UAE and the US.

What I believe

Marketing should be simple to understand and easy to measure

Most business owners I meet have already tried digital marketing in some form. A relative built the website, an agency ran ads for three months, someone promised first-page rankings. The common thread is that nobody could explain what was working.

So I start every project with tracking. Before money goes into ads or content, calls, forms and WhatsApp clicks are measured in GA4 and Search Console. Then the budget goes where the numbers point, and you get a monthly report you can read in five minutes.

I also believe in doing fewer things properly. A small business rarely needs eight channels. It needs the two or three its customers actually use, set up well and improved every month.

Why I do this

Good businesses deserve to be found

Most of the business owners I work with are excellent at what they do. They just aren’t visible enough online, or their marketing doesn’t show how good they really are.

“Helping good businesses get found, and hearing an owner tell me the phone has started ringing again, is still the best part of my job.”

Aniket Gupta

Let's talk

Want to work with me directly?

Tell me about your business and what you want to achieve. I'll look at your website and Google presence and come back with honest first steps, whether or not we end up working together.

Get your free consultation

What do you need help with?

Your details are only used to respond to your enquiry.