Search campaigns
Text ads on Google search for the services and areas you serve.
- Call and lead assets
- Ad copy testing
Google Ads management · Delhi · Updated November 2026
Google Search, Performance Max, Shopping and YouTube campaigns for small and growing businesses, built around buying-intent searches, with every call, form and WhatsApp tap tracked back to the keyword that produced it.
Search ads
Google handles about 98% of searches in India, and search ads show up at the exact moment someone types what you sell. The skill is in paying only for the right searches: tight ad groups around buying-intent keywords, ads that repeat the search, negative keywords that block job-seekers and freebie-hunters, and bids set by location and time of day.
Clicks also need somewhere good to land. I pair campaigns with landing pages built for Google Ads, and every result feeds back into the bidding. It’s the core of my PPC services in Delhi.
98.06%of searches in India happen on Google (StatCounter, Oct 2026)
What I manage
The campaign types that suit small and growing businesses, all tracked to real leads.
Text ads on Google search for the services and areas you serve.
Google's AI campaign across Search, YouTube, Maps and Display, fed with good signals.
Product ads with price and image for online stores, from a clean Merchant Center feed.
In-stream, Shorts and bumper ads that build demand and win back visitors.
Calls, forms and WhatsApp taps recorded in GA4 and sent back to Google Ads.
Spend, leads, cost per lead and what changed, in plain language.
What good looks like
WordStream’s 2026 benchmarks, from 13,474 US search campaigns, put the median click-through rate at 6.64% and the median conversion rate at 8.18%. Indian click costs are far lower, typically ₹20–150 for a search click, but the same principles apply: relevant ads earn more clicks, and a good landing page and quick follow-up turn more of them into leads.
I measure your account against its own baseline, not someone else’s average, and report cost per lead and cost per sale every month.
₹20–150typical Google Search click in India (Mega Digital, 2026)
YouTube Ads
YouTube ads can reach 500 million people in India (DataReportal, Digital 2026), on phones, laptops and TVs. They work best for two jobs: making more people aware of you before they search, and reminding people who visited your site but didn’t enquire.
I plan skippable in-stream, Shorts and bumper ads with a clear hook in the first five seconds, target audiences built from searches and your site visitors, and judge them on visits and leads in GA4, not views.
500Mpeople YouTube ads can reach in India (DataReportal, Digital 2026)
How it works
The first four to six weeks are a learning period; most gains come after.
Your account, tracking and landing pages reviewed for wasted spend.
Calls, forms and WhatsApp taps tracked in GA4 and Google Ads.
Campaigns, keywords, negatives, ads and assets set up.
Search terms, bids and ads tuned twice a week.
Cost per lead reviewed, budget moved to what works.
Pricing
Ad spend is paid directly to Google from your own account, plus 18% GST. You own the account and its data.
Your account, tracking and landing pages reviewed, with the leaks listed.
For up to ₹65,000 a month in ad spend; above that, 15% of spend. Tracking and a monthly report included.
A page built for your campaign, if your current site isn't converting.
Client reviews
From my SEO and development Google Business Profile, rated 4.9★ across 23 reviews.
“Aniket Gupta A Person I met when my business was suffering a lot (In the Pandemic days) and Now when my business is at boom. I rank on every keyword related to Watersports. All Thanks to Aniket Whose surely The Best SEO Expert in Delhi NCR. Strongly Recommend!”
“Aniket Gupta is Truly an amazing seo expert in delhi. His process of increasing the organic traffic is very smart and accurate. Highly recommend you to get your SEO done by Aniket.”
“I've had the pleasure of working with Aniket Gupta for SEO, and I couldn't be happier with the results. He's responsive, knowledgeable, and genuinely cares about his clients' success.”
FAQ
Still have a question? Call +91 93545 74690, message me on WhatsApp or email aniketranks@gmail.com.
Management with me is ₹9,999 a month plus GST for up to ₹65,000 in monthly ad spend, and 15% of spend above that. Ad spend is paid directly to Google from your own account, plus 18% GST.
Google Ads has no minimum in India. For most small businesses, ₹10,000–15,000 a month on one campaign gives enough data to learn from within a few weeks.
Search ads can bring clicks the day they go live. Treat the first four to six weeks as a learning period while keywords, bids and landing pages are tuned.
Yes. Campaigns run in your own account, paid by your card, and you keep full access and history if we stop working together.
For online stores and businesses with good conversion tracking, often yes, alongside search. Without solid tracking, it tends to chase cheap, low-quality traffic, so tracking comes first.
Yes. See Meta Ads management and ChatGPT Ads.
Sources
Checked in November 2026. WordStream’s benchmarks are US data; Indian CPC ranges are agency estimates, not my client results.
Free Google Ads audit
Share access to your Google Ads account, or tell me what you sell and where. I'll show you where the budget leaks and what to fix first. Or WhatsApp +91 93545 74690.