Healthcare, diagnostics & home care
Local SEO, appointment-led websites and policy-compliant ads for clinics, diagnostic labs and home-care providers.
Who we help
Digital marketing for small businesses, startups and brands ready to scale
The right plan depends on where your business is today. A new clinic needs different things from an exporter with twenty years of history, so the budget, channels and pace are set around your stage, your customers and your goals.
110+clients since 2019
9industries served
3countries: India, the UAE and the US
4.8★average across 47 Google reviews
By business stage
Six kinds of business I help most often
Find the description that sounds most like you. Each one comes with a different starting point, so you only pay for what moves your numbers first.
Small & local businesses
Clinics, salons, shops, consultants and service providers who win most customers from their own city. As a digital marketing expert for small businesses, I start with the work that pays back fastest: your Google Business Profile, local SEO, WhatsApp enquiries and modest, well-targeted ads.
Startups
Founders who need to launch, test a few channels quickly and put the budget behind whichever one works before the runway gets short. Typical first steps are positioning, a brand identity, a launch website or landing pages and small paid tests.
Established businesses ready to scale
Companies that have grown on referrals, or whose marketing has stopped improving, and now want a clear plan to reach new cities and new customers. We start with a growth audit of every channel and build from what already works.
E-commerce & D2C brands
Online stores that need more traffic, better conversion and ads measured against revenue, not clicks. I work across Shopify and WooCommerce, product and category SEO, Meta and Google Shopping, and the creatives that feed them.
Businesses with overseas customers
Indian firms serving clients in the US, UK or UAE, and overseas businesses that want a marketer who understands both markets. Several of my long-term clients, including accounting firms and a home-care provider, fit this description.
Businesses let down by past marketing
If you've paid for SEO or ads before and couldn't tell what you were getting, I start with an honest review of what was done, what's worth keeping and what needs fixing, then put proper tracking in place before spending more.
Common problems
Problems I'm usually brought in to solve
Whatever the industry, most enquiries start with one of these six situations.
Not showing up on Google
Competitors appear in the map pack and top results while you don't. Technical fixes, local SEO and better pages usually change that.
A website that doesn't convert
Visitors arrive and leave. Clearer copy, faster pages and obvious calls to action turn the same traffic into more enquiries.
Ads that burn money
Spend goes up, leads don't. Conversion tracking, tighter targeting and better landing pages bring cost per lead down.
A brand that looks dated
A logo and posts that don't match the quality of the business. A consistent identity makes you look as good as you are.
Leads that go cold
Enquiries wait hours for a reply. CRM, WhatsApp and email automation make sure every lead hears back within minutes.
No idea what's working
Reports full of impressions and likes. GA4, Search Console and call tracking show which channel actually brings customers.
Industries we work with
Digital marketing experience across 9 industries
Each industry has its own buyers, search terms and rules. These are the ones I know best, along with some of the brands I've worked with.
Accounting, tax & finance
Websites, landing pages and SEO that build trust for CA firms and outsourced accounting teams serving India, the US and the UK.
Restaurants, cafés & food
Ordering websites, Google Maps visibility and social content that bring diners in, including for a restaurant in the US.
Travel, tourism & adventure
SEO and booking-focused campaigns for travel agencies and adventure operators. Explore Watersports in Goa now ranks for the main searches in its niche.
Beauty, salons & wellness
Booking-ready websites, local SEO and social campaigns for barbershops, salons and skincare brands.
Education & coaching
Admission campaigns, counselling enquiries and brand identity for academies, schools and coaching institutes.
E-commerce & D2C
Shopify stores, product and category SEO, and Meta, Google Shopping and Amazon ads measured against revenue.
B2B, consulting & manufacturing
LinkedIn campaigns, international SEO and lead nurturing for consultancies, suppliers and manufacturers with long sales cycles.
Local & home services
Google Business Profile, local SEO and WhatsApp enquiries for childcare, home services and other neighbourhood businesses.
How I can help
Services matched to your stage
Start with one service or combine several into one plan. SEO, websites and branding are the foundation for most businesses.
Core
Search Engine Optimisation (SEO)
Technical, on-page and local SEO that gets you found on Google, Google Maps and AI answers for the searches that lead to sales.
- Technical, on-page & local SEO
- Link building & e-commerce SEO
- AI search optimisation (GEO/AEO)
Core
Website Design & Development
Fast, mobile-first WordPress and Shopify websites with SEO and call and form tracking set up before launch.
- WordPress & Shopify development
- Landing pages & redesigns
- UI/UX & maintenance
Core
Branding & Creative Design
Logos, brand identities and marketing creatives that stay consistent across your website, ads, social pages and print.
- Logo & brand identity
- Social media & ad creatives
- Brochures & company profiles
New
AI Services
Visibility in ChatGPT, Gemini and Google AI Overviews, plus chatbots, AI agents and custom GPTs that save your team hours.
- AI chatbots & agents
- AI content & creative production
- LLM visibility tracking
Paid Advertising
Google, Meta, LinkedIn and YouTube campaigns tracked to the call and form, and optimised for cost per lead.
- Google & YouTube Ads
- Meta & LinkedIn Ads
- Conversion tracking & GA4
Social Media Marketing
Content plans, page management and Reels that turn a following into a steady source of enquiries.
- Strategy & page management
- LinkedIn marketing
- Reels & short-form video
Content Marketing
Website copy, blogs and guides planned from real search data, written to rank and to convert.
- Content strategy
- SEO content & blogs
- Website copywriting
Marketing Automation & CRM
CRM, WhatsApp and email follow-ups that make sure every lead hears back within minutes.
- CRM setup & integration
- Email & WhatsApp marketing
- Lead nurturing & funnels
How we start
Four steps from the first call to measurable growth
-
01 · Free consultation
Understand
A free 30-minute call about your business, your customers, your goals and your budget.
-
02 · Week 1
Audit & plan
I audit your website, Google profile, ads and competitors, then send a plan ranked by impact.
-
03 · Ongoing
Build & launch
Tracking goes in first. Then come the SEO fixes, content, creatives, website work and campaigns.
-
04 · Monthly
Report & grow
Each month you get a report and a review call. We put more into what's working and drop what isn't.
Client reviews
Businesses like yours, in their own words
Rated 4.8★ on average across 47 reviews on my two Google Business Profiles.
“Aniket Gupta A Person I met when my business was suffering a lot (In the Pandemic days) and Now when my business is at boom. I rank on every keyword related to Watersports. All Thanks to Aniket Whose surely The Best SEO Expert in Delhi NCR. Strongly Recommend!”
“From logo to social media creatives, everything Aniket designed looked super professional. Fast turnaround too!”
“I've had the pleasure of working with Aniket Gupta for SEO, and I couldn't be happier with the results. He's responsive, knowledgeable, and genuinely cares about his clients' success.”
“He designed my Portfolio website and It was too good. Thanks Aniket for Creating such a wonderful website. Surely the Best Graphic designer in delhi.”
FAQ
Questions about who I work with
Still have a question? Call +91 93545 74690, message me on WhatsApp or email aniketranks@gmail.com.
Do you offer digital marketing services for small businesses?
Yes, and small businesses make up a large part of my client list. I usually begin with the low-cost, high-return basics: a properly set up Google Business Profile, local SEO, a quick website and an easy way to enquire on WhatsApp. Paid ads come later, once those foundations are working.
Do you work with startups?
Yes. I help startups with positioning, brand identity, a launch website or landing pages, and quick, low-budget tests across channels to find the one that brings in customers at a sensible cost.
Is my business too small to hire a digital marketing consultant?
Usually not. Many of my clients started with a single service, such as a Google Business Profile clean-up or a landing page, and added more once it paid for itself. On the free call I’ll tell you honestly whether it makes sense to spend now or wait.
Do you work with businesses outside Delhi?
Yes. Besides clients in Delhi, Noida, Gurugram, Ghaziabad and Faridabad, I work with businesses across India and overseas, including healthcare brands in the UAE and accounting and restaurant clients in the US.
Which industries do you have the most experience in?
Healthcare and diagnostics, accounting and finance, restaurants, travel, beauty and wellness, education, e-commerce, B2B and local home services. The marketing basics are the same everywhere, but knowing an industry’s buyers and rules saves time and money.
How much budget do I need to get started?
There’s no fixed minimum. Most small businesses start with a one-off setup, such as tracking, a Google Business Profile clean-up or a landing page, followed by a monthly plan once there’s something to build on. Ad spend is separate and paid directly to Google or Meta. You’ll get a written quote before any work starts.
Free consultation
Not sure where your business fits? Let's find out
Tell me about your business, your customers and your goals. I'll suggest the first two or three steps that make sense for your stage and budget.